TOBLERBROS

Textile sculpture, bead embroidery, mixed media, 2025

Part of Cocoa Cuddles, a luxury plush brand that aims to combine iconic  sweets with adorable and sophisticated designs. Cocoa Cuddles explores how plush can be elevated through innovative details and unexpected elements that go beyond traditional plush design.

TOBLERBROS reinterprets the iconic Toblerone chocolate bar by transforming each chocolate segment into a collectible plush “bro”. Each piece connects through magnets and fits perfectly within its own packaging, creating an interactive experience inspired by the original chocolate. By combining familiar treats with playful innovation, TOBLERBROS brings a fresh perspective to collectible plush design

TOBLERBROS, Close view. Final rendering. Illustratin, 2025

TOBLERBROS, Open view. Final rendering. Illustration, 2025

TOBLERBROS. Final Prototype, 2025

TOBLERBROS. Final Prototype Illustration, 2025

The packaging was designed to become part of the play experience rather than simply serving as a container. Inspired by the original Toblerone packaging, the structure allows each individual plush chocolate piece to fit neatly inside while the cap perfectly slides over the body of the package.

Original concept sketch

Individual TOBLERBRO.
Featuring a close-up of its bead-embroidered face.

Original concept sketch

TOBLERBROS. Without exterior packaging.
TOBLERBROS consists of nine individual plush chocolate segments that are held together through magnets. Each piece is precisely designed to line up seamlessly with the next, creating a complete chocolate bar while maintaining the ability to separate and interact with each individual “bro.”

Mr Stares and Bocca

Mr Stares and the Senses

Mr Stares 3/4 beauty shot

original concept sketch